Monday 20 August 2012

Explanation

Explanation:
I have highlighted the emphasis on 'Green' in the company name, using the colour green, the colours i used are found within the logo and throughout the design of the packaging, memo and business card, which gives a sense of fluidity.
The green throughout is found within the leaf of the pencil and the black found in the font adds a level of professionalism and is also mirrored by the black stripes on the pencil.
 The brown and green definately connects the audience, with both nature and the enviromentally friendly goods. The text is clear, structured and displaced in way that is both appealing to the reader and practical.

example products


Business Card front and back views


Box Net for Packaging


Memo


The logo I then animated


Hand drawn logos


The brief

Click the pictures to enlarge